ICONIK

Brands That Put Business on the Map

Welcome to GIOGRAFIK – where brands get a glow-up and a game plan. Our boutique studio has a knack for creating visual identities that say, ‘Hey, look at me!’, connecting with the crew you vibe with most.

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ON THE MENU

Services

From unique brand identities to stunning websites, signage that makes a statement to immaculate merch, and so much more.

  • Whether a rebrand or creating one from the ground up, all branding packages are customized to suit your needs.

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  • What good is a gorgeous brand identity if it sits on a shelf all day? Bring your small to medium business’s brand to life in both the virtual or real worlds.

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  • As your dedicated brand manager, GIOGRAFIK takes on the job of understanding what makes your business’s audience tick and then developing the marketing campaigns and materials that always pass quality control inspection.

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  • From conferences to galas, event marketing materials need to do more than give folks the facts. These materials need to stand out, entice people to join you, and make them feel special while they’re there.

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  • “We were looking to refresh the design of our holiday product lookbook for our Annual Amazon Canada Holiday Showcase. Not only was it our best-designed lookbook to date, but the smoothest process to create the guide in the 7 years we have been doing this. ”

    Andrew G | Amazon Canada

  • "Gio always brings fresh eyes to every project and makes the journey fun and engaging. His work is top-notch both in design and delivery - I could not ask to have a better ally on my team."

    Dan Snow | Snow Collective

  • “Gio has a talent, comparable to none. His precision, professionalism, time management and attention to detail are just the icing on the cake to his insane creativity."

    Sawyer Telegdy | Shred Shop

  • “Gio was an absolute joy to work with! His enthusiasm and passion were infectious, and it truly reflected in the output of his work."

    Nicholas Nothing | Producer & DJ

NEW PODCAST!

Talking Who, Why & What the F—

Hosted by designer Gio Petrucci, GRAFIK CONTENT is a podcast about laughing through the chaos of work, life, and whatever happens in between. Each episode features candid chats with innovators, creators, and risk-takers shaping their own paths—whether they’re building brands, launching big ideas, or just figuring it out as they go.

Featured Press

  • Tech in the City Podcast

    Yvonne Pilon talks with Gio about landing Amazon Canada, diversity & inclusion in tech, and the power of collaboration.

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  • Creative Crush · UpHouse Inc

    “When I’m working, I am either binging podcasts or deep into a DJ set. I’m all over the board, I either want conversations or music blasting.”

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  • LemonSoul Podcast

    Launching GIOGRAFIK, being a creative, entrepreneurship, trusting yourself - we cover it all in this episode with Gio Petrucci.

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  • #MakerMondays Podcast

    Stacey and Gio talk about their love for owning creative businesses, the creative process, burnout, and the importance of alignment.

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NEWSLETTER

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Word On The Street

REVIEWS

“Gio is brilliant! He was patient, listened, and he really "got me" and my brand! I have so much confidence in his work I strongly recommend him to everyone I know. If you need someone with style, taste, and edge - he's your go-to.”

BILL G WILLIAMS | EXECUTIVE COACH

INSTAGRAM

Let’s Get Social

🙋🏻‍♂️ Hi, my name is Gio, and for the longest time, my spine looked like an uppercase C. As a designer, I spend most of my days sitting at my desk. This has caused a ton of issues with my posture over the years. How have I managed to continue
Your font choice can make or break your brand. Full stop. 🖋️ Fonts set the tone, personality, and professionalism of your business. Picking the perfect one doesn’t have to be painful. I break down 4 simple steps that will help you: ✨ Match y
Memories made with my people. 💛 #2024